Each chapter starts with a real entrepreneur's experience, teasing out how savvy and opportunistic journalists found their way to success. Build your business" action items at the end of each chapter get you thinking through each step of your business plan. Entrepreneurial journalism will inspire you with what's possible and show you the mechanics behind building a business.
The Elements of Journalism, Revised and Updated 3rd Edition: What Newspeople Should Know and the Public Should ExpectThree Rivers Press #ad - The book should become essential reading for journalism professionals and students and for the citizens they aim to serve. Carl sessions stepp, american Journalism Review“If you think journalists have no idea what you want. The book that every citizen and journalist Should Read“What this book does better than any single book on media history, ethics, or practice is weave.
Better—it has solutions. The elements of journalism is written for journalists, but any citizen who wonders why the news seems trivial or uninspiring should read it. Marta salij, detroit free pressThe elements of journalism are:* Journalism’s first obligation is to the truth. Its first loyalty is to citizens.
The Elements of Journalism, Revised and Updated 3rd Edition: What Newspeople Should Know and the Public Should Expect #ad - Its essence is a discipline of verification. Its practitioners must maintain an independence from those they cover. It must serve as an independent monitor of power. It must provide a forum for public criticism and compromise. It must strive to make the significant interesting and relevant. It must keep the news comprehensive and proportional.
Its practitioners must be allowed to exercise their personal conscience.
The Three-Box Solution: A Strategy for Leading InnovationHarvard Business Review Press #ad - And it is well understood that creating a new business and optimizing an already existing one are two fundamentally different management challenges. How to innovate and executeleaders already know that innovation calls for a different set of activities, metrics, methods, skills, mind-sets, and leadership approaches.
. How do you meet the performance requirements of the existing business—one that is still thriving—while dramatically reinventing it? how do you envision a change in your current business model before a crisis forces you to abandon it?Innovation guru Vijay Govindarajan expands the leader’s innovation tool kit with a simple and proven method for allocating the organization’s energy, practices, time, and resources—in balanced measure—across what he calls “the three boxes”:• Box 1: The present—Manage the core business at peak profitability• Box 2: The past—Abandon ideas, and attitudes that could inhibit innovation• Box 3: The future—Convert breakthrough ideas into new products and businessesThe three-box framework makes leading innovation easier because it gives leaders a simple vocabulary and set of tools for managing and measuring these different sets of behaviors and activities across all levels of the organization.
The Three-Box Solution: A Strategy for Leading Innovation #ad - The real problem for leaders is doing both, simultaneously. Supported with rich company examples—ge, mahindra & mahindra, united rentals, and Tata Consultancy Services—and testimonies of leaders who have successfully used this framework, IBM, Hasbro, this book solves once and for all the practical dilemma of how to align an organization on the critical but competing demands of innovation.
Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total MotivationHarper Business #ad - The result: higher sales, more loyal customers, and more passionate employees. Primed to perform explains the counter-intuitive science behind great cultures, building on over a century of academic thinking. It explores the authors’ original research into how Total Motivation leads to higher performance in iconic companies, from Apple to Starbucks to Southwest Airlines.
Whether you’re a five-person team or a startup, a school, a nonprofit or a mega-institution, Primed to Perform shows you how. Most importantly, it teaches you to build great cultures, using a systematic and sustainable approach. High performing cultures cant be left to chance. Organizations must create systems that shape and maintain them.
Primed to Perform: How to Build the Highest Performing Cultures Through the Science of Total Motivation #ad - While most leaders believe culture is critical to success, few know how to build one, or sustain it over time. What if you knew the science behind the magic—a science so predictive and powerful that you could transform your organization? What if you could use cutting edge psychology to unlock people’s innate desire to innovate, experiment, and adapt? In Primed to Perform, Neel Doshi and Lindsay McGregor show you how to do just that.
The revolutionary book that teaches you how to use the cutting edge of human psychology to build high performing workplace cultures. Too often, great cultures feel like magic. It shares the simple, highly predictive new measurement tool—the Total Motivation ToMo Factor—that enables you to measure the strength of your culture, and track improvements over time.
Gutenberg the Geek Kindle Single#ad - That is what makes Gutenberg the patron saint of entrepreneurs. Jeff jarvis is the author of "public parts: how sharing in the digital Age Improves the Way We Work and Live" and "What Would Google Do?: Reverse-Engineering the Fastest Growing Company in the History of the World. He directs the tow-knight center for Entrepreneurial Journalism at the City University of New York Graduate School of Journalism.
This is also the inspiring story of a great disruptor. Johannes gutenberg was our first geek, the original technology entrepreneur, who had to grapple with all the challenges a Silicon Valley startup faces today. Jeff jarvis tells gutenberg's story from an entrepreneurial perspective, examining how he overcame technology hurdles, how he operated with the secrecy of a Steve Jobs but then shifted to openness, in the end, and how, how he raised capital and mitigated risk, his cash flow and equity structure did him in.
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful BusinessesCurrency #ad - Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever. The lean startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Most startups fail. But many of those failures are preventable.
Inspired by lessons from lean manufacturing, it relies on “validated learning, measure actual progress without resorting to vanity metrics, ” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, and learn what customers really want.
. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late.
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses #ad - Eric ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. The lean startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom.
Switch: How to Change Things When Change Is HardCurrency #ad - Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind - that compete for control. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly.
In switch, story-driven narrative, as a result, parents and nurses - have united both minds and, sociology, the heaths show how everyday people - employees and managers, decades-old medical practice that was endangering patients- The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping - The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service In a compelling, the Heaths bring together decades of counterintuitive research in psychology, achieved dramatic results:- The lowly medical interns who managed to defeat an entrenched, and other fields to shed new light on how we can effect transformative change.
Switch: How to Change Things When Change Is Hard #ad - The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline. Why is it so hard to make lasting changes in our companies, say Chip and Dan Heath, and in our own lives?The primary obstacle is a conflict that's built into our brains, in our communities, authors of the critically acclaimed bestseller Made to Stick.
Storycraft: The Complete Guide to Writing Narrative Nonfiction Chicago Guides to Writing, Editing, and PublishingUniversity of Chicago Press #ad - From the work of the new journalists in the 1960s, and a host of others, to the new yorker essays of John McPhee, to blockbuster book-length narratives such as Mary Roach’s Stiff or Erik Larson’s Devil in the White City, Susan Orlean, Atul Gawande, narrative nonfiction has come into its own. Revealing the stories behind the stories, Hart brings readers into the process of developing nonfiction narratives by sharing tips, anecdotes, and recommendations he forged during his decades-long career in journalism.
From there, styles, genres, he expands the discussion to other well-known writers to show the broad range of texts, and media to which his advice applies. Yet writers looking for guidance on reporting and writing true stories have had few places to turn for advice. With examples that draw from magazine essays, book-length nonfiction narratives, documentaries, and radio programs, Storycraft will be an indispensable resource for years to come.
Storycraft: The Complete Guide to Writing Narrative Nonfiction Chicago Guides to Writing, Editing, and Publishing #ad - Now in storycraft, jack hart, a former managing editor of the Oregonian who guided several Pulitzer Prize–winning narratives to publication, delivers what will certainly become the definitive guide to the methods and mechanics of crafting narrative nonfiction. Hart covers what writers in this genre need to know, from understanding story theory and structure, to drafting, revising, to mastering point of view and such basic elements as scene, and character, action, and editing work for publication.
Make No Law: The Sullivan Case and the First AmendmentVintage #ad - The centuries of legal precedent behind the Sullivan case and the U. S. Supreme court's historic reversal of the original verdict are expertly chronicled in this gripping and wonderfully readable book by the Pulitzer Prize Pulitzer Prize–winning legal journalist Anthony Lewis. The first amendment puts it this way: "Congress shall make no law.
. Abridging the freedom of speech, or of the press. Yet, in 1960, sued the new york times for libel—and was awarded $500, Alabama, a city official in Montgomery, 000 by a local jury—because the paper had published an ad critical of Montgomery's brutal response to civil rights protests. It is our best account yet of a case that redefined what newspapers—and ordinary citizens—can print or say.
Make No Law: The Sullivan Case and the First Amendment #ad - Sullivan, the landmark supreme Court case that redefined libel, from the Pulitzer Prize–winning legal journalist Anthony Lewis. A crucial and compelling account of New York Times Co. V.
TIME 100 Photographs: The Most Influential Images Of All TimeTime #ad - Since its inception, time magazine has been synonymous not just with outstanding journalism, but also with outstanding photography. Now, to mark the 175th anniversary of photography and the birth of photojournalism, the Editors of TIME magazine are publishing this companion book to the groundbreaking digital celebration of photography that TIME.
Com will be mounting online, displaying the most influential photographs of all time. From the first sports photograph to ever win the pulitzer prize - that of babe ruth at yankee stadium to the photograph of Student Neda Agha-Soltan's death during Iran's 2009 election protests, communicate, each of the photographs in 100 Photographs: The Most Influential Images of All Time is significant in how it forever changed how we live, and in many cases, learn, view the world.
TIME 100 Photographs: The Most Influential Images Of All Time #ad - While they may not be the most famous or well-known photographs, each one is unique for the way in which it changed, influenced, or commemorated a particular world event.
Letters to a Young Journalist Art of MentoringBasic Books #ad - As an author and journalist, freedman has produced award-winning books, investigative series, opinion columns, and feature stories and has become a specialist in a wide variety of fields. It is no secret that journalism's mission is seriously imperiled these days, and Freedman's provocative ideas and fascinating stories offer students and journalists at all levels of experience wise guidance and professional inspiration.
Whether he's talking about radio documentaries or TV news shows, or backwater beats, Internet blogs, shoeleather research or elegant prose, his goal is to explore the habits of mind that make an excellent journalist. Over the course of a thirty-year career, Samuel Freedman has excelled both at doing journalism and teaching it, and he passionately engages both of these endeavors in the pages of this book.
Letters to a Young Journalist Art of Mentoring #ad - In letters to a young journalist, Freedman conducts an extended conversation with young journalists-from kids on the high school paper to graduates starting their first jobs. As a teacher, he has shared his expertise and experience with hundreds of students, who have gone on to succeed in both print and broadcast media.